Our mission at Zag Branding Agency is to provide our clients with the knowledge to understand the power of branding and how to achieve a sustainable emotional connection to their brand to tell their story.
We are dedicated to promoting and growing relations between our clients and their clients. Through promotional products, we give our clients the proper tools to spread their message. Our tools will give them the ability to build, promote, and achieve their marketing goals.
Advantage Of Promotional Products
Competition is high and can be very intense. Using a form of advertising is the key to attracting new customers and promoting your brand. Using promotional products can lead to larger exposure and more attraction to your company.
- Long-lasting and Tangible
- Higher perceived value
- Attract new customers
- Focus your audience
- Favorable impression
POWER OF PROMOTIONAL PRODUCTS
Because promotional products resonate positively with the consumers, they help tremendously in “enhancing brand loyalty. More than 83% are more likely to do business with brands from which they received a promo product!
COST-EFFECTIVE
Promotional products are a cost-effective way to build or reinforce your brand. You can use promotional products alongside your digital marketing efforts with an integrated marketing approach.
Here’s an example that outlines different promotional products and their cost-effectiveness:
| Promotional Product | Cost per Item | Reach/Impressions | Cost per Impression |
|---|---|---|---|
| Pens | $0.50 | 500 impressions | $0.001 |
| T-shirts | $5.00 | 1,000 impressions | $0.005 |
| Keychains | $1.00 | 200 impressions | $0.005 |
| Mugs | $3.00 | 300 impressions | $0.01 |
| USB Drives | $8.00 | 800 impressions | $0.01 |
| Notebooks | $2.50 | 200 impressions | $0.0125 |
| Water Bottles | $4.00 | 300 impressions | $0.0133 |
| Tote Bags | $5.50 | 350 impressions | $0.0157 |
| Magnets | $0.30 | 20 impressions | $0.015 |
| Stress Balls | $2.00 | 100 impressions | $0.02 |
Please note that these cost figures are for illustrative purposes and may vary based on various factors such as quantity ordered, customization, and supplier pricing.
It’s also important to consider the quality and relevance of the promotional product to your target audience when determining its effectiveness.
- The “Cost per Item” column represents the average cost of each promotional product.
- The “Reach/Impressions” column indicates the estimated number of times your brand will be seen or remembered through the distribution of that product.
- Finally, the “Cost per Impression” column shows the cost of each impression or exposure your brand receives through that particular promotional product.
Note that it’s essential to consider your target audience, brand message, and the overall impact of the promotional product on building brand awareness.
Client Focused
Focused on our client’s branding and marketing objectives, Zag Branding Agency is a full-service branding agency, specializing in promotional products, corporate gifts, and branded apparel.
Our team of dedicated professionals is here to help you develop your individualized brand strategy using the most cost-effective solutions available. We understand the value of your time and money, which is why we offer a variety of services designed to save you both.
Contact ZAG For Your Promotional Marketing Needs
Click the button below to explore all of the B2B marketing and B2C marketing services our company has to offer. We look forward to being a part of your organization’s success!